PartnerPlusBenefit company bonus programme – Reap the rewards
Finding rewarding discounts, current offers, and special rates, offers and employee perks for company travel isn't always easy. The corporate demand for such saving opportunities is high and a good reason to introduce PartnerPlusBenefit to you and your business today.
Lufthansa’s extensive free company bonus and loyalty programme offers small and medium-sized companies unique opportunities to save on travel costs and motivate employees on business trips. Award flights, upgrades, FlyNet vouchers, lounge access and other employee perks are just a few of the many advantageous rewards your company can earn as a member of PartnerPlusBenefit.
Background information on this topic
Customer loyalty as a driver of economic success
Building a business relationship based on trust and customer loyalty is the key to the long-term success and continuous growth of a company. Loyalty can be the decisive factor, especially in weak market phases or crisis situations that discourage new clients or customers. Repeat customers are proven to be significantly more loyal to a company or brand and remain loyal much longer than one-time customers or occasional buyers. This is why establishing a loyal consumer base is essential to not just the foundation, but the continuation of successful businesses.
Build a base of loyal B2B customers – with company bonus programmes
The revenue figures for industrial enterprises and service providers show that, on average, companies with an especially high number of loyal corporate clients experience faster growth of four to eight percentage points above the market level - across all industries. This illustrates how investing time and effort in to building long-term business relationships is a worthwhile endeavour for companies of all sizes and industries. This is especially true when you consider that attracting new customers is statistically seven times more expensive than retaining current customers.
Lufthansa and the Partner Airlines recognise this. That’s why, in addition to quality products and services, customer and company bonus programmes are included in the offers available to loyal corporate clients and passengers.
Lufthansa and the Partner Airlines reward loyalty with special customer offers and discounts through Miles & More for individuals and PartnerPlusBenefit for companies, to provide their employees perks including:
- Rewards before booking: for example, prior notice of special promotions, corporate discounts or limited deals
- Rewards before and during the flight: preferential treatment, such as VIP services at Frankfurt Airport, access to lounges and inflight upgrades
- Rewards after the flight, such as merchandise awards from the Lufthansa range
PartnerPlusBenefit – ideal for small and medium-sized enterprises
PartnerPlusBenefit offers clear benefits to companies participating in the programme which can be equated with employee perks – in particular, award flights, upgrades and reward vouchers – all without binding companies contractually. Additionally, minimum order quantities and framework contracts for flight quotas are not prerequisites for PartnerPlusBenefit. This also allows companies with more irregular flight needs to still benefit from the programme, free of charge.
It doesn’t matter whether employees fly to business appointments daily or only occasionally, BenefitPoints will be credited to participating companies for every flight employees take to one of more than 500 destinations around the world with Lufthansa or one of the seven Benefit Partner Airlines. The earned BenefitPoints can later be redeemed for a variety of corporate employee perks which in addition to instant rewards, make it possible to save on corporate travel costs and to motivate your workforce.