Corporate discounts – with PartnerPlusBenefit
Do you want to save on travel costs and take advantage of corporate discounts for your company?
Get to know PartnerPlusBenefit, Lufthansa’s extensive free corporate bonus program. PartnerPlusBenefit offers small and medium-sized companies unprecedented opportunities to save on travel costs for business trips while motivating employees with perks such as in-flight upgrades, lounge access and FlyNet® vouchers.
By participating in PartnerPlusBenefit, your company receives benefits that are practically equal to corporate discounts. You do not have to agree to minimum orders or enter into a general contract for flight quotas, which means you always remain independent and in total control of your company’s travel plans and budgets.
Background information on this topic
Corporate discounts – A proven means to save money
Price politics sometimes include a corporate discount on the list price of a product or service as an incentive. This special price is offered to those who are especially valuable to the company by virtue of belonging to a specific circle, such as corporate clients. The goal is to create customer loyalty and to entice these customers to buy additional goods or services. Airlines also use this principle – Lufthansa, for instance, offers PartnerPlusBenefit corporate bonus programme.
Frequent flyers pay less
According to surveys conducted among passengers in airports, about 40 % of all flights are business trips. This customer market is particularly significant for airlines, as business travellers are often also frequent flyers. That’s why, based on demonstrable sales, companies often enjoy appropriate corporate discounts.
Generally, airlines require companies to have a certain flight volume of domestic, continental or intercontinental flights per calendar year. As a general rule, the higher the annual volume, the higher the corporate discount.
In most cases, companies that would like to benefit from these discounts sign a supply contract with an airline. The selected airline depends heavily on the employees’ regularly flown routes. So companies benefit by negotiating for corporate discounts for so-called “racetracks”, such as Amsterdam-Frankfurt.
Contract conditions for company discounts
When a contract is signed, companies first pay a deposit, which is a percentage of the expected sales depending on the discount class. The deposit is credited towards the ticket prices. This allows a company to secure a certain flight quota for its individual corporate discount.
The company’s discount can be downgraded if the company does not achieve the agreed minimum sales. The credit from the deposit can then be refunded.
The drawbacks of general contracts
With Lufthansa’s free corporate loyalty program, PartnerPlusBenefit, companies can benefit from flight quotas, even without a general contract or predetermined minimum flight volumes.
BenefitPoints will be credited to the companies for every flight with Lufthansa, or one of the nine airlines partners, to one of more than 300 destinations around the world. The BenefitPoints collected can later be redeemed for BenefitFlights, upgrades, and many other rewards.
Awards as corporate discounts
Flights, free upgrades and reward vouchers are other ways to enjoy benefits and they can also be understood as a corporate discount.
The rewards aren’t purely monetary, but can be a range of before, on and after flight extras. A free upgrade to Business Class for example, means more comfort for the traveller and therefore a deeper feeling of appreciation and employee motivation. The available benefits enhance the comfort and ease of business travel and greatly improves the experience of frequent corporate travellers.
PartnerPlusBenefit allows companies to take care of highly motivated travelling employees and plan their meetings with flexibility - thanks to the large route network operated by Lufthansa and the airlines partners. While travelling for business with a company that participates in Lufthansa’s corporate rewards program, employees are simultaneously able to collect Miles on their personal Miles & More accounts.